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Design Fundamentals – Visual Relationships
The visual relationships describe how certain elements in a design interact with each other to create visual meaning. These relationships aid in establishing the primary and secondary principles in a design composition. 1.) Density (I do not own this material and am using it for informational purposes only.) 2.) Direction (I do not own this…
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Design Development – Elements of Design
The elements of design encompass what designers use within a composition. 1.) Space (I do not own this material and am using it for informational purposes only.) 2.) Shape (I do not own this material and am using it for informational purposes only.) 3.) Size (I do not own this material and am using it…
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Design Development – Secondary Principles
The secondary principles of design are very important to any good design. 1.) Emphasis (I do not own this material and am using it for informational purposes only.) 2.) Movement (I do not own this material and am using it for informational purposes only.) 3.) Proximity (I do not own this material and am using…
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Design Fundamentals – Primary Principles
The primary principles are 6 design rule that are used to create effective designs.
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Design Development – Texture & Space
There are different ways that type functions as texture within a composition as well as how the spacing and placement of type affect the visual and verbal meaning of the type. Type, like an image, is abstract and visual in nature. Individual letters, words, and paragraphs are made up of a series of dots, lines,…
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Design Development – Chromatic Interaction
Chromatic interaction has to do with the way we perceive color and the effects that occur when different colors interact. One common tool to help organize and understand color relationships is the color wheel. A color wheel helps to show the differences in hue and saturation among a variety of hues. The primary colors that…
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